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How Smart Is Your Content?

April 1, 2014  |  By and

Science_Editor_Article_SmallUsing Semantic Enrichment to Improve Your User Experience and Your Bottom Line

Originally published in Science Editor, Spring 2014

Scholarly publishers – especially those in the STM fields – are increasingly enriching their content with an array of metadata with the aim of ensuring that content is distributed broadly, adaptable for multiple purposes, and rendered interoperable with other relevant content. The options available continue to grow, and the value added to content grows as well. Semantic enrichment is an additional class of metadata that further improves the utility, discovery, and interoperability of content.

 

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Michael Clarke

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Michael is the Managing Partner at Clarke & Esposito. His experience spans both the publishing and software industries, with a focus on developing, delivering, and marketing information products for professionals. See Full Bio

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Pam Harley

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Pam Harley is a Partner at Clarke & Esposito. She combines an execution-focused drive with a strategic perspective gained from 20+ years in STM publishing. Experience in both publishing and software development has given her a panoramic view into the challenges and opportunities facing those developing professional content today. See Full Bio

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